The Invasion of Ika, Serena C and Pietro

A true magnificent sight not able to be witnessed anywhere else in the world was unveiled at the main entrance of 1Utama new wing shopping complex yesterday around 1.15 pm. 300 recruits of Living with Ika, Serena C and Pietro were sworn in holding their life size cut out cardboards of their favorite deejays and they pledged to get shameless publicity without compromising the honor and dignity of the parties involved.

The contest, sponsored by RHB bank and organized by Mix FM, requires the recruits to live with their cardboard cut out for 3 solid weeks where they have to get as much publicity as possible. A winner will be chosen at the end of the 3 weeks and that person who has been endlessly generating shameless positive publicity will win a RM 50 000 prize

The recruits were welcomed by a representative of RHB Bank, got only praises for the Mix FM morning crew as well as the brave recruits who will be walking the street of Malaysia with their new charge, the life size cardboard boxes of their favorite deejays. One of the participants was asked on stage on what she would do to win the contest and she revealed her plans to take them on board a flight to Bali.

Malaysians be on the lookout for these frantic recruits. You’ll never know what kind of stunt they’ll pull to generate the publicity required. Those who spot anyone carrying these cut out boxes are encourage to take down the name, IC number and location of the carrier. By doing so, they could win a RM100 cash payout if they were call in to Mix FM after hearing the deejay on duty announcing the words “Spotter Call Now”. So everyone get your pen and paper ready. Just be friendly towards the carriers and win yourself some extra cash to splurge during the Merdeka sales. To all recruits, all the best, and may the most SHAMELESS win.

Article written by recruit N Rozaiti.